People counting has long been used in retail to determine factors like foot traffic and to understand the effectiveness of promotions. In recent times, customer counting has also taken on a whole new importance due to occupancy limits in the wake of Covid-19. So, what exactly is people counting, how does it work, and what…
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Why the numbers stack up for retail counting?
Retail has always been a game of numbers, with two critical elements at play: how many people walk through the door and how many proceed to make a purchase. In-store traffic counting provides the basis of that formula, with experts noting if you don’t have that data, you’re literally “flying blind”. It tells you how…
Electronic Article Surveillance – An EAS guide for retailers
Electronic article surveillance is one of the most trusted tools in the ongoing fight against shoplifting and theft. A proven method of protecting items at a product-based level, EAS has been evolving since it was first developed in the 1960s and is now used by an estimated 90 per cent of Australian retailers to mitigate…
The layered approach to loss prevention
At a time in retail when the bottom-line matters more than ever, loss prevention has taken on an all-new importance. The reality is, preventing shrink in retail has always involved a multipronged approach that extends from protecting individual products all the way through to detailed insight into exactly what’s occurring in-store. In other words, it’s…
Fila
SportsCo
Vitag gives retailer a “sporting”chance
For many retailers a security solution is about more than reducing theft. This was the case with Sportsco who approached Vitag with additional store management requirements like traffic counting to improve their operation as a whole. As a nationally recognised brand, Sportsco operates a growing network of stores across Australia and online, offering a diverse…
Opening a retail store? Here’s what to consider on the security front
The stock is on order, the premises outfitted and the signwriter booked, meaning the countdown is on until opening day at your new retail establishment. But just as premises, point of sale and shopfittings are important, so too is the technology that protects your inventory from theft and helps guarantee a return on your investment.…
Nedap RF i30
i30 RF antenna is an exit alarming security tag system. This system has the latest iSense digital RF 8.2 MHz technology. i30 has an all-inclusive design with all electronics housed inside the antenna base. Inbuilt side channels for advertising or branding panels are included. Customer Counting modules can be added.
Nexus AM30
Nedap RF i45
i45 RF antenna is a wide exit alarming security tag system. This future proof RFID upgradeable system has the latest iSense digital RF 8.2 MHz technology. i45 has an all-inclusive design with all electronics housed inside the antenna base. Inbuilt side channels for advertising or branding panels are included.