The juggernaut that is the consumer electronics show has just concluded in Las Vegas, and if one thing is certain, it’s that interest in smart home technology and IoT devices continues to rise.
For retailers stocking these products, that’s certainly good news, but as the products upgrade and new ones come on the market, it presents a series of challenges in terms of both display and security.
So, here are our top tips for displaying IoT devices.
This year’s CES revealed a host of new trends in the wearable, IoT, smart home and smart device sectors. For example, Google Assistant is set to boast new features that make smart home set-up easier, health monitoring is becoming a focus in wearable devices, and smart home devices are continuing to be improved.
The key takeaway is that interest in smart products is rising. Meanwhile, there’s a vast range of devices available and technology continues to be upgraded.
So how do you go about displaying all these new products now hitting the market?
IoT and smart product displays
When it comes to displaying your smart home products in-store, there are a number of key features to consider.
- Accessibility – As this technology continues to upgrade and improve, consumers want to get up close and personal with its capabilities. They want to touch it and put it through its paces. That means IoT devices need to be on display in the open.
- Charging – Displayed IoT and smart devices need to remain charged and raring to go. Any display you put together will need to accommodate charging capability.
- Security – IoT devices, Smart products and their accessories fall into the electronics category which puts them at high risk of theft. That means that although your items will be displayed openly, they also need to be secured.
- Connectivity – Connectivity is the cornerstone of IoT and smart devices. Therefore, they will need to be connected to a network and perhaps each other to really showcase their capabilities.
- Adaptability – As IoT and smart products continue to grow and the options available increase, you will need a display which can be added to or accommodate newer models when they come onto the market. It’s no good having a purpose-built display that works this year but will be redundant next due to a product sizing change or the introduction of new product lines.
Our suggestion – Zips IoT
Created by leading product security specialist InVue, Zips IoT is a display designed to cater to all the requirements above.
It enables retailers to showcase IoT and smart products in the open while still offering product security, the ability to charge items and the ability to add to the display when required. So, let’s take a walk through some of its features.
Zips IoT is the first and only universal and cost-effective platform to curate, display, and protect Internet of Things (IoT) and connected home devices.
Modular in design, it provides a clean and consistent display that accommodates a wide range of devices in varying shapes and sizes.
This allows devices to be interchanged when required, making Zips IoT displays suitable for a range of products.
Zips IoT offers either the option of an alarmed or non-alarmed display to protect your IoT devices. Devices are protected by the InVue OneKEY ecosystem which allows retailers to lock them onto their display using a simple smart key that can also be programmed to open other compatible locks.
As an alternative, devices can be electronically protected using sensors. Security can also be upgraded from non-alarmed to alarmed with just a minimal investment.
The unique Zips IoT display also allows devices to remain charged or powered. In addition, the display is compatible with Zips Power Multiport – a power solution that allows you to protect and power up to four accessories with one Multiport device.