Shark Tag

An economical measure to reduce “Wardrobing”

The Shark Tag is highly effective in preventing “wardrobers” from purchasing, wearing and returning the garment for a full refund. The Shark Tag is easily attached to the front of the garment with a sharp locking pin, visually confirming the garment is secure, yet is easily removed by the customer at home with a pair of  household scissors.

Read how they helped an apparel retailer in Adelaide...

What is Wardrobing?

1. Consumer purchases the item via internet, catalog or in a store
2. Consumer wears or uses the item for a short period of time
3. Consumer returns the worn garment or used item to the retailer for a full refund
4. Retailer loses in many ways
   • Refund on the initial sale
   • Due to the worn condition any potential future sale of item
   • Damaged items usually written off at retail not wholesale cost
   • Contributes to out of stock on highest selling items

How Does Shark Tag Stop “Wardrobing”?

• A red Shark Tag is placed on the front of the garment in a conspicuous position to prevent anyone from wearing the garment with the tag intact

• The consumer is free to try on the garment at home for size, fit and appearance.
• The consumer can easily remove Shark Tag at home with household scissors by cutting across the living hinge but once removed, the Shark Tag cannot be replaced on the garment.

• Retailers can make an intact Shark Tag part of their return policy on selected items, without an intact Shark Tag, consumer cannot get a full refund on the garment or item.  Honest shoppers will not be impacted, only “wardrobers”, so
• Shark Tag makes it impossible to return used merchandise for a full refund.